Web & Graphic Designer with 7+ years of experience creating branding, digital assets, print materials, and responsive websites for luxury retail, corporate, and freelance clients. Skilled in Adobe Creative Suite and Figma to deliver high-quality designs across e-commerce platforms, social media campaigns, and marketing collateral. Proven track record in developing visual identities, producing cross-channel campaigns, and optimizing websites for engagement and conversion, with strong collaboration in cross-functional teams and Agile environments.
I redesigned e-commerce wireframes to improve navigation, retouched luxury jewelry photography, and created responsive digital and print assets. I collaborated with marketing and retail teams to deliver cohesive campaigns, including the launch of the Le Nord-Ouest Collection, which boosted customer engagement and sales.
I created branding, print, and digital assets for clients in Brazil and the US (Midnight Marketing), tailoring visuals to each brand’s identity and market needs. I designed marketing campaigns across social media, email, and print, helping clients strengthen brand presence and customer engagement.
Developed cohesive internal materials, marketing assets, and presentations to strengthen Lumen Academy's brand presence. I created personalized training materials for global clients, including Microsoft, UPL, and Syngenta, ensuring clear, engaging, and visually compelling designs that aligned with learning objectives. My work spanned multiple formats, from digital training content to print-ready materials, while maintaining visual consistency and client branding. I collaborated closely with instructional designers, educators, and corporate teams to ensure effective and impactful learning experiences.
Delivered high-quality, brand-aligned graphic design content across various channels. This involved utilizing design research methods like user interviews and competitor analysis, creating wireframes and A/B tests (using tools like Google Analytics), and designing assets optimized for desktop, mobile, and social media. I employed Adobe Creative Suite (Photoshop, Illustrator, InDesign) to bring compelling visuals to life.